Press Release - April 15, 2000

KEWL THREADS SELECTS 12 YEAR OLD HOCKEY GOALIE AND PRESIDENT & CEO OF CYBERTEKS DESIGN FOR EXCLUSIVE WEB DEVELOPMENT AND E-COMMERCE CONTRACT

London, Ontario, April 15, 2000 - Cyberteks Design, A Division of Cyberteks Systems Corporation announced today that it has been contracted exclusively to design a Macromedia Flash website and a e-commerce site (two year contract) for KEWL THREADS, one of the kewlest hockey apparel companies in Canada.


Keith Peiris, the President & CEO of Cyberteks Design with Shane Corson of Toronto Maple Leafs and co-founder of Kewl

"Our decision to select Cyberteks Design became evident once we reviewed the portfolio of Macromedia Flash websites they have developed. The fresh approach 12 year old CEO, Keith Peiris brings to this medium is very convincing”, said KEWL President, Mel Woolsey. "Aside from the obvious, Keith is a fellow goalie and we’re known for sticking together."

"The first thing we noticed was Keith’s passion for hockey. Once you’ve played the game, your passion & respect for the sport deepens; his fresh approach to Flash and passion for hockey are two ingredients we were looking for on this project. Our e-business strategy targets younger fans of the game, therefore the fact that Keith’s 12 years old, makes it s natural fit”, said Howard Brox, Director, Brand Marketing & Development at KEWL. “There is no better way to ensure we walk the talk than by letting youth itself, skate with the puck, so to speak…..drafting a member like Keith to our team, is KEWL.”

The 12 year old CEO of Cyberteks Design, Keith Peiris, who is a grade 6 student of St.Bernadette Catholic School in London, Ontario, Canada, and a hockey goalie for one of the Select Atom Teams from London, Ontario, Canada added, "Recognition of my talent by the leading sports apparel companies in Canada is great for my company's credibility. This is our second large contract we were able to close in three weeks. We will do whatever it takes to assure the continued growth of this partnership." said Peiris.

About Cyberteks Design - Cyberteks Design, a division of Cyberteks Systems Corporation, headquartered in London, Ontario, Canada provides e-commerce and high end (professional) web design services. The company's President & CEO is award-winning designer Keith Peiris, a 12-year-old student in London, Ontario, Canada. The company specializes in Macromedia Flash and InfoSpace.com Commerce Court Suite (formerly Inex Commerce Court Suite). The company is also an authorized reseller for several brands of Computer hardware and software. Keith Peiris has won several web design awards and recognitions from top professionals in the industry, has attracted customers from all over North America. Cyberteks Design was recognized among this year's "Top 50 Web Design companies in Canada" by Branham250 published in the National Post Magazine of March, 2000. Keith was also featured on the cover page of National Post Business Magazine of April, 2000 issue. More information about Cyberteks Design can be found on the company web site at http://www.cyberteks.net

About KEWL THREADS – KEWL is a hockey company. Developed by professional hockey players and individuals born and bred on the gamr, KEWL is committed to delivering imaginative apparel influenced by the sport and culture of hockey.

KEWL products illustrate the specific speed, style & grace inspired by the KEWLest sport in the world. Established in Barrie in 1999, founding members of KEWL include Shayne Corson and Darcy Tucker of the Toronto Maple Leafs.

Headquartered in Toronto, Ontario, Canada, KEWL products have been received with great enthusiasm by an impressive list of active National Hockey League Players. Additional alliances with the Professional Hockey Athletic Trainers Association (PHATS) and Professional Hockey Equipment Managers Society (PHEMS) has resulted in product placements with the majority of NHL franchises.

The start of the 2000/01 season marks a new page in KEWL history with the launch of a new fashion line & worldwide look for KEWL. Paramount to the KEWL game plan, are the planned initiatives in hockey arenas across the country, this coming season.

For more information, please contact:

Keith Peiris
President & CEO
Cyberteks Design
A Div. Of Cybertek Systems Corp.
110 Deveron Crescent, Unit 7
London, Ontario, N5Z 4W7
Canada
Phone: 519-649-6572
E-Mail: kpeiris@cyberteks.net
 
 
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